The Side Hustle Lane – Petty Agent Training – Purchased

Petty Agent Training — Side Hustle Lane

The SideHustle Lane.

7 days. 7 moves. Get set up, get your link, get paid. No license needed.

At A Glance

7 Days. 7 Moves.

Here is exactly what you are doing and when. One day at a time.
1 Day 1

Pick Your Niche

One lane. Lock it in. Adults Only only.

2 Day 2

Build The Brand

Name it. Secure it. Make it official.

3 Day 3

Open Your Store

Expedia Creator. Your link. Start earning.

4 Day 4

Build A Package

FOMO trip. Real link. Post it today.

5 Day 5

Start Posting

One platform. Consistent. That is it.

6 Day 6

Launch TripLink™

Your paid service. $59. Collect first.

7 Day 7

Build The List

Kit. Landing page. Don’t miss the deals. Subscribers first. Every time.

No license. No office. Just your phone, your niche, and your link.

1
Day 1

Pick Your Niche

Petty Says

“You can’t be the travel person for everybody. Pick a lane.”

Petty trains Adults Only agents only. Pick your lane below — Party, Romance, Adventure, or Relaxation. Then double niche. The tighter you go, the easier everything else becomes.
Day 1 Tasks
  • Circle your lane: Party / Romance / Adventure / Relaxation
  • Write your double niche — not just “party” but “adults only party cruises in the Caribbean”
  • Write your niche sentence: “I help _____ experience _____.”
  • Search your niche on Instagram and TikTok — if content exists, demand exists

Narrow is not small. Narrow is powerful. The tighter your niche the easier your marketing — forever.

2
Day 2

Build The Brand

Petty Says

“A name without a bank account is just a vibe. Today you get both.”

Your brand name should say who you are, what you book, or where you go. Short. Memorable. Available on every platform before you fall in love with it.
Day 2 Tasks
  • Pick your brand name — check Instagram, TikTok, and Google for availability
  • Lock in your handles across all platforms even the ones you are not using yet
  • Set up your business email using your brand name
  • Set up your payment method — Cash App Business, Venmo Business, or Stripe

Keep your business money separate from day one. Mixing it is a headache you do not want at tax time.

3
Day 3

Open Your Store

Petty Says

“Your store works while you sleep. Set it up right and let it run.”

The Expedia Creator Program is your starting point — free to join, easy to set up, and every link you share is a commission opportunity. Stack Viator on top for excursions and you are earning from two places at once.
Day 3 Tasks
  • Sign up at creator.expedia.com — free account, takes 10 minutes
  • Build your first store collection around your niche — hotels, packages, experiences
  • Save your unique storefront link somewhere you can always find it
  • Sign up for Viator affiliate for excursions and activities
  • Add both links to every platform bio right now

Hotel link + Viator excursion link = double commission from the same client. Stack your links every time.

Watch This First — Free Store Setup Walkthrough

Petty walks you through the entire Expedia Creator Hub setup step by step — for free. Watch it, follow along, and your store will be live before the video ends.

▶ Watch The Free Video

Opens on YouTube · Free · No sign-up needed

The Mystery Link Strategy

When you build a package in your store — never reveal the resort name in your post. Here is why that makes you money:

Post stunning photos of the pool, the rooms, the vibe — not the name
Write the FOMO description around the experience — “swim-up bar, oceanfront suite, adults only”
Caption: “Click the link to see where we are going 👀”
They click your affiliate link to find out — that click is now tracked
If they book — you earn. Even if they never paid for TripLink™.

💡 Use the top 3 to 5 guest photos from Google Maps — not the hotel marketing shots. Real photos from real guests stop the scroll every time.

4
Day 4

Build A FOMO Package

Petty Says

“Nobody decides to book a trip. They see something that makes them feel like they’re missing out. Create that feeling.”

Do not wait for someone to ask. Build the trip first. Post it. Let the FOMO do the selling. Every package link is your affiliate link — if they click and book without even paying for TripLink™ you still earn.
Example — Cancun Girls Trip FOMO Spin

✈️ 5 Nights · Adults Only · All-Inclusive · October 2025

Hotel:Breathless Cancun — oceanfront, swim-up bar
Includes:Flights, resort, sunset dinner, snorkeling
From:$1,850/person
Spots left:6 of 10 remaining

DM me CANCUN to get the full details.

Day 4 Tasks
  • Pick a destination in your niche — research hotel, flights, one excursion
  • Write your FOMO hook — make it feel exclusive and limited
  • Set a simple CTA — DM a keyword, reply, or email you
  • Design a graphic in Canva — bold, scroll-stopping, on-brand
  • Build 2 to 3 packages total so you always have something to post

No form needed. “DM me BALI” converts better than a Google Form every single time.

5
Day 5

Start Posting

Petty Says

“Post more than you think is necessary. Then post some more.”

Start where your people already are. Your personal audience — the people who already know you, like you, and trust you — are your first clients. This is not the time to hide what you do. It is time to shine.
Day 5 Tasks
  • Post on your personal page first — your existing audience is your warmest lead. Let them know what you are building.
  • Then post on your brand page — same content, same energy, different audience growing alongside it
  • Pick one platform and master it before touching another — TikTok is saturated, try Pinterest, Facebook groups, or YouTube Shorts
  • Content mix: 40% packages · 30% destination inspo · 20% travel tips · 10% personal
  • Every post ends with your affiliate link or a CTA to DM you
  • Every post points to your Kit landing page — “Don’t miss the deals — link in bio”
  • Plan 5 posts for the next 2 weeks — write them out now while you are motivated

The people who already follow you are not strangers — they just did not know you were about to start charging. Tell them. Today.

6
Day 6

Launch TripLink™

Petty Says

“Options are free to them. TripLink™ is what you charge for. Stop giving it away.”

The 3 to 4 free options you send after the intake form are always free — and every link in them is your affiliate link earning commissions. TripLink™ is the paid upgrade. They choose an option and you build the complete shareable trip package.

TripLink™ — Your Only Service

$59

Intro rate for the first 25 clients. Then $97.

Excursion links · Weather · Hotel overview · Mock itinerary · Expedia build · Shareable link
Day 6 Tasks
  • Write your standard inquiry response — save it to copy and paste every time
  • Set your turnaround time — 24 or 48 hours — and commit to it
  • Confirm your payment method is working and easy to share
  • Post about TripLink™ at least once this week — tell people it exists

Collect payment before you build. Every time. A paid invoice means a serious client.

7
Day 7

Build The List

Petty Says

“Your followers are rented. Your email list is yours forever. Build it like your income depends on it — because it will.”

Every post, every reel, every story has one job — get them to your Kit landing page. Subscribers get deals first and plenty of them. That is the promise. Keep it.
Day 7 Tasks
  • Set up Kit — free account, your email platform and landing page in one
  • Build your landing page — short, clean, one sign-up field, that is it
  • Add your Kit link to every single bio across all platforms
  • Write your welcome email — drop a deal in immediately, make it feel VIP
  • Deals go to subscribers before they hit social media — always

Post a deal on social and mention it went to subscribers yesterday. That alone makes people sign up. Nobody wants to miss out.

Bonus

Set It. Market It. Let It Run.

Petty Says

“Build it once. Market it consistently. Let the bookings come to you.”

You are done setting up. Now your only job is showing up consistently. Screenshot every booking notification. Post it. Brag about it. Social proof is free marketing.
A Typical Day In This Lane
  • Check emails and DMs — respond, follow up, qualify
  • Check Creator Hub for new bookings and commissions
  • Update or swap out an expired package if needed
  • Send one email or deal to your list
  • Done.
Social Media Reality Check
  • Pick ONE platform first. Master it. Then add another.
  • TikTok is saturated — Pinterest, Facebook groups, and YouTube Shorts have room
  • When one platform brings in bookings consistently — then expand
  • Use some of your commission income to pay for promoted posts on your best platform

One platform done well beats five platforms done poorly. Build where it sticks.

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